About Us

Elegant, effortless style for the modern woman.

At Daniel Rainn®, we believe that fashion should be uncomplicated, comfortable, and confident. Our collection of tops, dresses, clothing, and blouses is designed for the woman who wants to look and feel her best, without sacrificing comfort or breaking the bank.

Our Story

Daniel Rainn® was founded in 2015 by husband and wife team Daniel and Raine Nguyen. As busy professionals and parents, Daniel and Raine were frustrated by the lack of stylish yet simple clothing options for women on-the-go. They dreamed of a line that was high quality, figure flattering, and fuss free – clothing you could dress up or down seamlessly, taking you from work to weekend without missing a beat.

After months of development, Daniel and Raine launched the first Daniel Rainn® collection in 2016 to wide acclaim. The line’s signature aesthetic – relaxed silhouettes, luxe fabrics, and versatile solid colors – resonated with modern women looking for effortless polish.

As the brand grew, Daniel and Raine never lost sight of their original vision – to help women look and feel confident, comfortable, and chic every day. This guiding principle continues to shape every design we create.

Our Design Philosophy

The Daniel Rainn® design philosophy is simple: clothing should fit your life, not the other way around.

Every detail of our pieces is intentional, with comfort and versatility at the forefront. Our fabrics are luxe and breathable, like lightweight chiffons and soft knits. Silhouettes skim the body fluidly. Elements like pockets, cinched waists, and fluttery sleeves update basics, so getting dressed is a pleasure rather than a chore.

We embrace minimalism in our solid colors and clean lines, knowing that modern women crave simplicity. But we can’t resist adding special touches like delicate lace accents and floral prints – a hint of romance to balance the relaxed aesthetic.

The result is a collection that transitions seamlessly from day to night, casual to dressy, season to season. Our flattering, low-maintenance silhouettes pair perfectly with heels for cocktails or sneakers for Saturday brunch. In Daniel Rainn®, women finally have stylish clothes to match their busy, multi-faceted lives.

Responsible Manufacturing

Looking good shouldn’t come at the expense of our planet and its people. That’s why Daniel Rainn® is committed to ethical, sustainable manufacturing practices.

All of our products are made in factories that prioritize worker safety, fair wages, and humane conditions. We use eco-friendly fabrics like Tencel and limit waste in our production chain.

As a small business, we recognize that our manufacturing footprint is tiny compared to fast fashion giants. But we believe that any positive change starts with each of us taking responsibility. We’ll continue using our platform to support fair labor practices and environmental stewardship in whatever way we can.

Giving Back

Daniel and Raine established Daniel Rainn® with the mission of helping women gain confidence through stylish, effortless dressing. As parents, they also wanted to give back and support girls’ confidence and well-being.

That’s why a portion of Daniel Rainn® sales goes to organizations supporting the health, education, and empowerment of girls and young women. To date, we’ve proudly partnered with causes like Girls Inc., WriteGirl, and Days for Girls.

Contributing to these life-changing organizations is our way of dreaming bigger – going beyond just helping women look good to helping girls everywhere build bright futures. We’re so grateful to our customers for making these contributions possible.

Shop Our Collection

Ready to discover the effortless Daniel Rainn® difference? Browse our edited collection of tops, dresses, clothing, and blouses designed for stylish real women on the go.

Tops

The Daniel Rainn® top collection includes everything from office-ready button-downs to date night blouses. Discover flattering shapes, luxe fabrics, and elegant details:

  • Button down shirts: Iconic but updated with curved shirttails and flowy fabrics. Tuck into a skirt for work or jeans for a polished weekend look.
  • Blouses: Feminine peasant blouses, wrap styles, off-the-shoulder and detailed sleeves make everyday basics special.
  • Tunics: Breezy tunics in soft jersey or modal pair perfectly with leggings for laidback style.
  • Tanks: Sleeveless silhouettes are flattering and versatile year-round for layering or wearing solo.

Woman wearing a black and white striped button down top

Effortless button downs for work or weekend.

Dresses

The Daniel Rainn® dress collection features flowing maxi dresses, flirty fit-and-flares, and chic shift silhouettes. Sophisticated styles transition beautifully from desk to dinner:

  • Maxi dresses: Breezy, bohemian maxis are perfect for summer days and evenings.
  • Fit-and-flare: Retro silhouettes accentuate the waist and twirl gracefully.
  • Shifts: Streamlined shifts with delicate lace detailing offer boardroom polish.
  • Slip dresses: Bias-cut silhouettes combine minimalism with high femininity.

Woman wearing a floral print maxi dress

Breezy maxis for effortless summer style.

Clothing

The Daniel Rainn® clothing collection delivers relaxed polish and versatility:

  • Pants: Wide leg silhouettes and tapered ankles provide an updated twist on the workwear staple.
  • Shorts: From breezy linen shorts to tailored Bermuda silhouettes, these Offer endless styling potential.
  • Skirts: Flowy maxi skirts, versatile A-lines, and classic pencil skirts flawlessly transition from desk to dinner.
  • Jackets: Lightweight open front jackets and cropped blazers polish any outfit.

Woman wearing black wide leg pants and a white button down

Elevated classics for the modern wardrobe.

Blouses

Feminine blouses with romantic accents elevate any look. Choose from:

  • Peasant blouses: Billowy off-the-shoulder and flutter sleeve styles channel breezy boho style.
  • Wrap blouses: Flattering faux wrap silhouettes cinch the waist.
  • Lace blouses: Delicate and feminine lace adds effortless romance.
  • Ruffle blouses: Playful ruffles adorn necklines and sleeves for a subtly flirty vibe.

Woman wearing a floral print wrap blouse

Romantic accents meet modern silhouettes.

Shop The Full Daniel Rainn® Collection

View our entire catalog of effortless essentials. With styles constantly debuting, there’s always something new to discover.

We can’t wait to help you look and feel your best every day. Let us know if you have any questions – we’re happy to help!